About us

We’re a small family-run crew of journeymen, tradesmen, and blue-collar jokers who believe in one thing: work hard, laugh harder. This brand was born on job sites, between the sparks, dust, busted knuckles. And of course, the trash talk and inside jokes that get us through the day. We figured, why not wear that attitude proudly?

We're not some big corporation or marketing team sitting in an office, we’re out there in steel toes and tool belts like you. Whether you're an electrician, welder, plumber, or just someone who gets their hands dirty for a living, our shirts are made for the folks who build the world and still manage to crack a joke while doing it.

Every design we make has a little grit and a lot of humor. We're not here to slap generic quotes on shirts, we create unique, funny, and sometimes borderline inappropriate designs that actually mean something to the people who live this life. We know what hits, because we live it. And yeah, we give a damn about the environment, too. All our products are printed responsibly, and we keep waste low so future generations can keep building and grinding like we do.

At the end of the day, we’re here for the trades. We want our gear to make you laugh, help you rep your craft, and remind you that you’re part of something bigger. We’re proud of our roots, proud of what we build, and proud to support blue-collar workers who show up and get it done — every damn day.